What is a cookie?
Cookies are usually small text files, given ID tags that are stored on your
computer's browser directory or program data subfolders. Cookies are created
when you use your browser to visit a website that uses cookies to keep track of
your movements within the site, help you resume where you left off, remember
your registered login, theme selection, preferences, and other customization
functions.The website stores a corresponding file(with same ID tag)to the one
they set in your browser and in this file they can track and keep information on
your movements within the site and any information you may have voluntarily
given while visiting the website, such as email address.
Cookies are often indispensable for websites that have huge databases, need
logins, have customizable themes, other advanced features.
Cookies usually don't contain much information except for the url of the website
that created the cookie, the duration of the cookie's abilities and effects, and
a random number. Due to the little amount of information a cookie contains, it
usually cannot be used to reveal your identity or personally identifying
information.However, marketing is becoming increasingly sophisticated and
cookies in some cases can be agressively used to create a profile of your
surfing habits.
There are two types of cookies: session cookies and persistent cookies. Session
cookies are created temporarily in your browser's subfolder while you are
visiting a website. Once you leave the site, the session cookie is deleted. On
the other hand, persistent cookie files remain in your browser's subfolder and
are activated again once you visit the website that created that particular
cookie. A persistent cookie remains in the browser's subfolder for the duration
period set within the cookie's file.
|
Cookie Name |
Description |
|
_Utma |
The _utma cookie is part of Google analytics, and is primarily used to track visits to any site which uses Google analytics. _utma stores the number of visits made from your device, the time of the first visit, the previous visit, and the current visit. This cookie does not contain any personal information other than the IP address of your device. This is a third party cookie. |
|
_Utmb |
The _utmb cookie is part of Google analytics. __utmb and __utmc are used to check approximately how long you stay on any site which uses Google analytics: when a visit starts, and approximately ends. This cookie does not contain any personal information other than the IP address of your device. This is a third party cookie. |
|
_Utmc |
The _utmc cookie is part of Google analytics. __utmb and __utmc are used to check approximately how long you stay on any site which uses Google analytics: when a visit starts, and approximately ends. This cookie does not contain any personal information other than the IP address of your device. This is a third party cookie. |
|
_Utmv |
The _utmv cookie is part of Google analytics. It contains no specific customer data other than the IP address of your device, but is used to record Custom variables for segmentation. This is a third party cookie. |
|
APSESSION |
This cookie is used to keep the connection between your browser and our servers as you move around our website. It uses a randomly generated identifier and does not contain any personal information other than your IP address. This is a first party cookie. |
|
Id |
The Id cookie collects the following: · An anonymous, unique identifier used to track advert delivery and conversion activity, and to build behavioural profiles for use in Google Ad Exchange or Google Content Network · Recent click history for your device is also collected in encrypted form, this allows external advertisers to target users of the device with adverts based on perceived interests.
The cookie doesn’t store the IP address, but this is passed through to
Google along with cookie by the browser. Google then renders the IP
address unreadable by removing the last 3 characters. |
|
FS_SUN |
The purpose of this cookie is to identify the visitor and the session to allow us to track usage of our websites so we can improve them. Data contained in the cookie includes a visitor ID which is anonymous, the time of start and end of the visit. This is a first party cookie. |
Digital Concept Ruver Group 2012